Standard Bank has launched a campaign dubbed ‘Na Lero’, which will portray the bank’s effort to contribute to economic recovery from effects of the Covid pandemic.
According to a statement by the bank’s Chief Executive Officer Phillip Madinga, the bank is creating awareness among customers to use 2021 as a year of exploring ways of creating opportunities, while proving last year’s new slogan ‘It can be’. Madinga described the campaign as a means to connect with customers at a deeper level, winning their trust and taking them through an exploration of what they have been missing,” Madinga said.
“Being a future-ready bank serving a generation filled with renewed hope to fulfill limitless dreams, we cannot yield to defeatism just because of the pandemic. We see a host of opportunities for our customers and Malawians to achieve more in their respective endeavors,” Madinga said.